Community Engagement Coordinator

Position Purpose

The Community Engagement Coordinator is a frontline ambassador and strategic connector for REV in the communities we serve. This role exists to identify, nurture, and amplify opportunities for relationship development that align with the Credit Union’s mission of building healthy communities—while creating pathways for business growth across retail banking, commercial services, mortgage lending, treasury and merchant services, and investment and retirement solutions. With a focus on community presence, business outreach, and strategic event execution, this role helps elevate REV’s visibility in the market and actively positions our internal experts to develop high-value partnerships. Working closely with leaders across business lines within a specific region, the Community Engagement Coordinator ensures that REV shows up meaningfully in the right spaces—with the right people—to drive both brand trust and new business opportunity.

Duties & Responsibilities 

Assumes responsibility for strategic community engagement and relationship development: 

• Establishes REV’s presence in key community spaces and aligns activities to business development priorities.
• Builds and maintains relationships with local nonprofits, business associations, chambers, and community leaders to identify engagement opportunities that support REV’s mission and revenue potential.
• Collaborates with leaders in Retail, Commercial, Mortgage, Treasury & Merchant Services, and Wealth teams to align events and outreach with business growth strategies.
• Attends and represents REV at community events, conferences, award programs, and local initiatives to build visibility and tee up relationship opportunities.
• Coordinates and executes onsite presence at strategic community, business, and SEG partner events, ensuring relevant business development staff are looped in for follow-up.
• Identifies speaking engagements, networking functions, and sponsorship opportunities that provide platform access for REV subject matter experts.

Assumes responsibility for specific sponsorships, activations, and event execution: 

• Plans, supports, and leads REV’s presence in the community with professionalism, purpose, and a growth mindset.
• Evaluates sponsorship and engagement requests with an eye toward business line alignment, brand reach, and ROI potential.
• Coordinates event logistics including signage, collateral, staffing, and post-event documentation and follow-up needs.
• Ensures strong internal collaboration with business line leaders to maximize event value, both externally and internally.
• Leads internal activations tied to market-specific initiatives, helping team members understand and support community involvement efforts.
• Presents potential shared priorities and high-impact outreach planning with regional leadership and the Strategic Management Team.

Assumes responsibility for community channel presence and business lead generation: 

• Uses REV’s physical and digital platforms to build credibility and surface leads for targeted follow-up.
• Serves as the initial point of contact and relationship initiator for businesses, nonprofits, and civic leaders.
• Actively listens for referral opportunities for retail, business, lending, and investment products, and routes leads appropriately.
• Captures and documents lead activity, event outcomes, and follow-up opportunities using designated tracking methods.
• Supports content gathering (photos, basic video, and stories) that highlight REV’s community impact in ways that support brand equity and sales outreach.
• Assists with responses to community inquiries via email, social media platforms, and digital engagement tools—escalating leads or issues to the appropriate internal partners.
  
  

Assumes responsibility for enhancing REV's reputation and local presence 

• Demonstrates professionalism and cultural alignment while representing REV to external audiences.
• Acts as a visible and positive brand ambassador at all community touchpoints.
• Monitors and assists with reputation management tasks, as directed.
• Develops a pulse on local needs and trends that may influence REV’s community positioning or outreach approach.
• Keeps REV leadership and business line contacts informed of emerging opportunities, challenges, or relationship-building moments in assigned markets.

Assumes responsibilities for related duties as required or assigned

Skills & Qualifications

Education/Certification & Experience:

• Bachelor’s degree in communications, business, public relations, or related field (or the equivalent work experience)
• One (1) to Three (3) years in a community engagement, business development, nonprofit outreach, or public-facing financial services role.
• Previous experience working with chambers of commerce, economic development groups, or industry associations.

Skills/Abilities:    

• Proven ability to network, build rapport quickly, and speak confidently with diverse audiences.
• Exceptional attention to detail.
• Project management skills.
• Proven passion for community impact with an understanding of business alignment.
• Ability to communicate public relations solutions in a simple, actionable way.
• Analytical and problem-solving skills.
• Willingness to work evenings/weekends as needed for events and outreach.
• Ability to work independently and with team members from different backgrounds.
• Superior negotiation and volunteer management skills.